Lifestyle brand 'morac' operated by Haveitall Co., Ltd. (CEO Park Hyung-jin) and customer-tailored PB product manufacturing specialist Enough lab Co., Ltd. (CEO Song Young-ju) are joining forces to proactively explore import markets outside of China in response to the rapidly changing global manufacturing environment.

As part of these efforts, both companies participated in the '137th 2025 Spring China Import and Export Fair (Canton Fair)' held in Guangzhou, China from April 15th to 17th to conduct market research and discover new products.

This marks their first participation in an overseas exhibition since the 2024 Hong Kong Global Sources Exhibition. Through the Canton Fair, the world's largest trade fair, they were able to grasp global market trends and explore new business opportunities.

Particularly considering Vietnam's recent emergence as a prominent manufacturing hub and a key import market outside of China, the CEOs of both companies explored various collaboration possibilities through their participation in this exhibition.

Based on the insights gained at the Canton Fair, CEO Park Hyung-jin and CEO Song Young-ju will immediately proceed to attend the '2025 Vietnam Ho Chi Minh Global Sources Exhibition,' one of the top three global B2B platforms, held at the Saigon Exhibition & Convention Center (SECC) in Ho Chi Minh City, Vietnam.

Through their participation in this Vietnam exhibition, Haveitall and Enough lab plan to flexibly respond to the rapidly changing manufacturing environment and focus on securing new growth engines.